I’m all about getting that glow atm – Then again, who isn’t? It’s in recent years that I’ve come to understand that on my eyes and lips, I suit a more matte finish, however, when it comes to my base – I love a more glowy vibe. In my …
Working With Influencers. The Good (& The Bad Side) Of Agency Blogger Outreach
In this post, ‘The truth about brands, influencers and sponsored posts‘ I wrote about the precarious relationship between brands and influencers when there is a marketing objective involved. Unlike more traditional PR, influencer marketing in its relative infancy, is an advertising channel that requires its boundaries to be constantly reviewed and altered. …