Tuesday, 20 September 2016

BEAUTY: JOHN FRIEDA SHEER BLONDE 'HIGHLIGHT ACTIVATING' SHAMPOO AND CONDITIONER


I have always been drawn to new products, whenever I head into Superdrug (which is pretty often) I always find myself looking at the promotional stands to see what's new in beauty. Whilst on the hunt for a new shampoo and conditioner duo, I stumbled across the John Freida 'Sheer Blonde' - Highlight Activating Brightening shampoo and conditioner. The John Frieda range has had a little branding overhaul with the packaging looking a little more sleek and quality and there are a few new products popping up in the 'Sheer Blonde' range. To keep my blonde looking bright when I don't want a purple / silver tone I decided to give the brighteners a go.

Back in the day, sometime circa 2014 or 'when I was blonde the first time' I religiously used the 'Go Blonder' treatments which always worked well on my mid tone blonde hair. Both of these products work in a similar way and can be used on natural or bleached blonde hair and contain white tea and sunflower extract to clarify and clean up dull, lifeless blonde hair. They were around a fiver each although Superdrug had a 2 for £9 offer on at the time. Whilst I haven't noticed a huge, huge difference in the blonde tones in my hair since using this duo, I have noticed my hair is visibly softer and more nourished and they are perfect for restoring blonde back to a cleaner shade when i've used a stronger toner or semi permanent conditioning colour.

Have you ever tried any products from the 'Sheer Blonde' range?


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